Highlights
Starting October 1, an email address or link to a web site that does not help a buyer safely transact on eBay must be removed before the listing can be submitted.
Examples of information that is no longer allowed in listings:
- Email addresses (clickable and non-clickable)
- Links that do not help buyers safely and efficiently transact on eBay:
- Non-clickable links (e.g. www.mysite.com that does not hyperlink)
- Shortened URLs (bit.ly, TinyURLs)
- Other links that are currently prohibited under the existing Links policy
Instead of linking buyers off eBay, include the information in your listing when possible.
The updated policy will apply to new listings and re-listings. Good ‘Til Cancelled listings will be required to comply in early 2012. Advance notification will be provided.
Exceptions: Categories that will be allowed to include email addresses in listings:
Business & Industrial
Motors > Vehicles
Real Estate
Frequently Asked Questions
1.When will enforcement begin?
Enforcement will begin October 1.
2.How does eBay define a "link"?
A link is any text or image (such as photos, logos, or icons) that takes a user off eBay. Non-clickable web sites are not allowed, and email addresses (clickable and non-clickable) are not allowed.
3.Does this policy update apply to eBay Motors?
Yes. This policy update applies to eBay Motors Parts & Accessories and eBay Motors Vehicles. However, eBay Motors Vehicles listings can include email addresses due to the nature of the business.
Take Action
Update your item description, payment description, shipping description, return policy, about us.
remove email addresses and links to websites that do not specifically assist buyers with safely and efficiently transacting on eBay.